My client a leading data management and planning company in London is recruiting for a Head of Analytics -London to join its marketing analytics and planning team. You will be responsible for the design, development and deployment of sophisticated marketing analytics and its function for the companies European clients. You will also be involved with interpretation of direct marketing and turning this data into actionable insight for the business at a regional and local level.
You will alo carry out statistical modelling to increase the portfolio by the building of customer acquisition, propensity and cross sell models as well as carrying out segmentation using SAS. You will ideally come from a client side background and have more than 8 years hands on experience of using SAS and have led teams and have presented to senior managers, board level or to stake holders.
The role would be hands on and the long term view is to grow the team in the UK, paying 70k this is too good an opportunity to miss out!
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